Comments on: You must blog. I mean, drink the Flavor Aid http://www.krempasky.com/?p=1259 The opinions expressed with these here pixels are my own. You can't have them, and no one else is responsible for them. Tue, 08 Jun 2010 20:17:14 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: kosovodad http://www.krempasky.com/?p=1259&cpage=1#comment-4931 kosovodad Tue, 21 Feb 2006 20:20:31 +0000 http://www.krempasky.com/?p=1259#comment-4931 Hello! Nice to fall in on this blog. I'm an Army officer who couldn't agree more with the fact that not everyone needs to blog. I'm overwhelmed by the number of people who say "we need a blog...and a podcast...and an rss feed," but give me the deer-in-the-headlights look when I ask "to do WHAT?" I don't know how many times I tell my soldiers that the most important question should always be: "what issue are we trying to address?" Then, when we've spent enough time hashing this out (and we almost never do), the answer is almost always far more obvious that we first thought, and far LESS likely to include the originally proposed solution. I'm not saying blogs are bad...I even started one of my own, but we definitely need to answer some important questions before we start down that path or we are going to end up wasting a lot of our time. More importantly, we are going to waste a lot of our client's time as well. Mike Hello! Nice to fall in on this blog. I’m an Army officer who couldn’t agree more with the fact that not everyone needs to blog. I’m overwhelmed by the number of people who say “we need a blog…and a podcast…and an rss feed,” but give me the deer-in-the-headlights look when I ask “to do WHAT?”

I don’t know how many times I tell my soldiers that the most important question should always be: “what issue are we trying to address?” Then, when we’ve spent enough time hashing this out (and we almost never do), the answer is almost always far more obvious that we first thought, and far LESS likely to include the originally proposed solution.

I’m not saying blogs are bad…I even started one of my own, but we definitely need to answer some important questions before we start down that path or we are going to end up wasting a lot of our time. More importantly, we are going to waste a lot of our client’s time as well.

Mike

]]> By: Chuck Tanowitz http://www.krempasky.com/?p=1259&cpage=1#comment-4919 Chuck Tanowitz Thu, 16 Feb 2006 14:14:08 +0000 http://www.krempasky.com/?p=1259#comment-4919 It's funny, when I suggested that the term "blogger relations" is just too limiting for what's to come, I got slammed for it. But it's part of the same discussion. No, blogging is not for everyone. We should be encouraging our clients to be open and use the tools available to make that happen. Their customers, partners, prospects and employees will be publishing their thoughts in some form. How do you help guide the corporate message when you just don't know where the message will show up? Blogging, podcasting, video blogs (or whatever you want to call them) are all just pieces in an ever growing world of communications. It’s funny, when I suggested that the term “blogger relations” is just too limiting for what’s to come, I got slammed for it. But it’s part of the same discussion. No, blogging is not for everyone. We should be encouraging our clients to be open and use the tools available to make that happen. Their customers, partners, prospects and employees will be publishing their thoughts in some form. How do you help guide the corporate message when you just don’t know where the message will show up?

Blogging, podcasting, video blogs (or whatever you want to call them) are all just pieces in an ever growing world of communications.

]]> By: Robert J. Ricci http://www.krempasky.com/?p=1259&cpage=1#comment-4917 Robert J. Ricci Wed, 15 Feb 2006 15:39:00 +0000 http://www.krempasky.com/?p=1259#comment-4917 Couldn't agree more. Did you happen to see the series of blog-related articles in latest issue of New York magazine (http://nymag.com/news/media/15967/)? Oof! Couldn’t agree more. Did you happen to see the series of blog-related articles in latest issue of New York magazine (http://nymag.com/news/media/15967/)? Oof!

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